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REMARKABLE BOOK WORTH A READ

At SWPP Convention this year Zach Gray mentioned how he reads one business book a month and he mentioned a quote that I love: “you are the sum of the people you meet and the books that you read” (not sure if I’ve got that right). I love this sentiment and I swing in and out of reading books. I’ve read a lot of books, but I might go six months with reading a book or two a month, to not reading any books for six months. Now I read a lot of blogs and a lot of stuff online, and although I love reading on the ipad, there’s still something special about holding and reading from a book.

A bit of tangent there…I’ve heard a few people recommend the book I’m reading right now, Seth Godin’s ‘Purple Cow: Transform Your Business by Being Remarkable’. As most of my bookings come from word of mouth, I can really relate to that. I think it’s so important to try and be different to make yourself stand out from other people and businesses. I read a couple of Seth Godin’s books before and would definitely recommend Purple Cow to anyone.

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